In this short strategy video, I share an idea you may want to consider adding to what you’re already doing on TikTok.
In addition to your regular TikTok account where you share the LiveGood opportunity, you could create a separate TikTok account focused specifically on fundraising.
Why?
Because when an account consistently talks about one specific subject, you can begin training the TikTok algorithm to understand exactly who you want your content to reach.
Imagine creating content specifically for nonprofit leaders, executive directors, charities, sports teams, churches, schools, and organizations that are actively looking for better ways to fundraise — and being able to introduce them to an absolutely FREE fundraising program.
This video explains the concept, why a separate fundraising-focused account could be so powerful, and how reaching the right organizations could potentially create an entirely new avenue for team growth and duplication.
This isn’t about replacing what you’re already doing on TikTok. It’s about adding another strategy that could put you in front of a completely different audience.
One account. One focused message. One completely new audience.
Watch the video and see if this is a strategy you’d like to add to what you’re already doing.